List Description
Direct Marketing Responders Database offers a high volume of available consumer prospects and a wide range of sophisticated segmentation variables to facilitate highly targeted, effective marketing campaigns.
Unique and propriety data sources are utilised are continuously validate the accuracy and currency of the Direct Marketing Responders as consumer prospects. A very accurate change of address file is maintained to minimize dead mail.
Predict responsiveness and target the right prospect by focusing on only targeting individuals and households that are more likely to respond to your marketing communication, increasing your response rates and decreasing your cost per acquisition.