The Global Shop DRTV Buyers database is comprised of impulse buyers of a range of innovative household and personal products. These are high value customers who usually pay by credit card.
Ideal for health and beauty offers, children, education, astrology, cooking craft, charity, and gardening & lifestyle mailers.
These are high value customers. The average spend per order is $200 AUD. 95% of buyers have paid using a credit card. 33% have ordered using the internet.
Household Income 52% $52,000+ Per Annum
Age Band 34-64 years
Disposable Income Medium - High
Metro/rural Split 70% Metro
Home Owners 85% Own
Lenght of Residency 80% 3years+