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Impact In Brief

Welcome to your July edition of Impact In Brief. Get all the information and offers quick smart, so you can get on with achieving the best results for your campaigns. Let's go!


Drill down with demographics.

A great B2C database gives you more than just a snapshot of consumers. It gives you their full story. BehaviourBase captures information from questionnaires and surveys, and collates the data to give you access to over 344,000 consumer records.

Imagine the possibilities for your next campaign if you know what your prospects are driving, the charities they're supporting and if they're buying mail order items or shares.

Clean up with B2B.

How do you measure a good B2B database? When it delivers a 98% deliverabilty rate. Martins Database in New Zealand provides a host of services including data hygiene, database and email marketing. What's more, you can target consumers in the building, property, hospitality, education and corporate sector with your choice of personalised and non-personalised titles.

Head to ADMA 2013.

The ADMA Global Data Forum 2013 will be held in Sydney from 7- 9 August. It's an excellent opportunity for all marketers to engage with leading local and global experts who will deliver topics on digital data, social media and current innovations in marketing. This invaluable learning and networking opportunity is not to be missed, so put it in your diaries now.

That's your July Impact In Brief. Remember, I'm just a phone call away to answer any questions you may have in detail.

Amanda Tannahill

Call: 03 9044 0608

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