Market Choice is a premium email direct marketing database comprising 172,000 fully profiled Australians who have consented to receive offers that directly relate to their area of interest. They have completed a 15 mintue on-line survey with 150+ separate categories.
Market Choice consumer lifestyle database connects Australians with promotional offers that are relevant to their lifestyle and purchase intent. There is a heavy skew of female responders aged 18-39 years of age.
Marekt Choice has been extensively researched and provides advertisers with 150+ different segmentation options.
Market Choice provides behavioural and transactional targeting options as well as hyper targeted email and mail data. Marketchoice helps advertisers maximize response through targeted email campaigns in a non-incentivised environment.
Advertisers receive a report upon the completion of their campaign that covers the campaign effectiveness indicating the performance conversion and ROI. The Report also includes the open rates, click thru's, conversion rates and also link popularity for eDM campaigns.
Formats Available
.csv, Excel, Self Adhesive Labels ($40 per 1,000 additional)
Audience Snapshot
63.4% are the primary Household Grocery Buyer
42% have Broadband internet
70.4% have at least one Credit Card
35% have a Mortgage
50.6% have children
62.1% support charities
Pricing - Rates per Thousand
Email Data:
$250.00
Other
Set Up:
$250.00
Minimum Order:
5000 contacts
Deliverability
100%
10% GST applies to all pricing, including the minimum order requirement.
Delivery
2-3 working days
Requirements
A sample mail piece, telemarketing script, fax sample or email creative is required upon ordering for approval by the list owner
Lists are seeded with false names to detect unauthorised use
Payment is required prior to supply unless otherwise arranged
Written order confirmation and the completion of our List Supply Agreement is required prior to the supply of data
Restrictions
Unless specified the list is supplied for a one time use only
The list is not available for competitive products
Copying of any list is strictly prohibited
Unless otherwise approved the list is to be processed by an independent Mailing House, Fax Broadcaster or Email Broadcaster
